Content, Technology, and
the Customer Experience
The Gilbane Conference helps marketers, IT, and business managers integrate content strategies and computing technologies to produce superior customer experiences for all stakeholders.
A modern customer experience must be holistic and seamless. Holistic in that customer communications be consistent within the company and across all touch points and channels, and seamless so that transitions between customer interactions are smooth and frictionless. This is a continuous process that requires an unprecedented amount of collaboration and integration between internal and external facing organizations and systems.
This year we focus on how to integrate content, data, and software to support a superior multichannel digital customer experience. Whether you are just getting started with managing multichannel content, need to improve the consistency of the web and mobile discovery experience, or are ready to integrate with an ecommerce, content marketing, business intelligence or other marketing or data management platform, join us to learn what your peers are doing and what experts are recommending.
Conference Tracks Include
Content, Marketing, and Customer Experience
Designed for marketers, marketing technologists, social marketers, content marketers, growth hackers, web and mobile content managers, strategists and technologists focused on customer experience and digital marketing.
Content, Collaboration, and Employee Experience
Designed for content, information, technical, and business managers focused on enterprise social, collaboration, knowledge sharing, and backend content applications.
Re-imagining the Future: Ubiquitous Computing and Digital Transformation
Designed for technology strategists and executives focused on near-term and future software for content, digital experiences, and computing devices.
Digital Strategies for Publishing and Media
Designed for publishing and information product managers, marketers, technologists, and business or channel managers focused on the transition to digital products and managing digital assets.
Who Should Attend
The Gilbane Conference was created for anybody involved in strategy, investment, implementation, or management of digital experiences for customers, employees, or partners. Our attendees include:
- Business managers
- Content managers
- Agencies and integrators
- Anyone involved in, or planning major digital initiatives