R2i’s Director of UX Strategy, Chris Hayes, brings over 17 years of digital and emerging technology experience. As an accomplished team builder, client liaison, and producer of all things digital, Chris is passionate about blending UX best practices with brand’s business goals to create exceptional user experiences that result in happy customers and repeat business. His career path has found him playing the roles of UI Designer, UI Developer, Researcher, Strategist, and Director, just to name a few. Above all else, Chris believes that a well thought-out, meaningful and usably designed product is something to behold.